Dr. Kyle LeDuc with Health Connection Family Chiropractic in Minnetonka, Minnesota has seen some insane growth in the first 9 months working with us!
From 85 visits per week, to 234 visits per week in only 9 months!
At first glance, it seems like this would be almost impossible in most circumstances, but to add another layer of complexity – his market is by far the most competitive in the entire country, and his average cost per lead is 2-3x more expensive than the average DC we work with.
And yet…. he still tripled his average visits per week in only 9 months after working with us.
So how did he do this, during a pandemic, with next to no other new patient marketing sources, and did so while paying 2-3x more per lead than other clients?
One word: Process
When outside competitive factors drive cost per lead higher, tracking and mastering your main sales metrics matter much more (schedule rate, no-show rate, close rate)
… and Dr. Kyle is an absolute rockstar at all 3 metrics.
Because of this, he can afford to pay more per lead if he needed to, in order to outspend his competition in his local market – which will, in turn, give him more new patients than his other competitors because he can afford to pay more to acquire a new customer than they can.
Sometimes it’s not about the “lowest cost per lead,” but instead the focus is on “what’s the most I can afford to pay to acquire new patients at between a 6-1 to 10-1 ROI?”
Watch his video below to see his story and how he did it!